#op astraldemise

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astraldemise:

astraldemise:

IN A WORLD WHERE BEAUTY AND ATTRACTIVENESS HAVE BECOME SO COMMONPLACE AND MUNDANE THE EXCEPTIONAL UGLINESS HAS BECOME DIVINE

I SAW AN ADVERTISEMENT FOR A CAR THAT LOOKS LIKE EVERY OTHER CAR AND THEY COMPARED IT TO A UNUSUAL UGLY LITTLE VEHICLE AND ITS STRANGENESS WAS FAR MORE CAPTIVATING THAN THE SLEEK BORING CAR THE AD WAS ACTUALLY FOR

Umberto Eco, On Ugliness

[image ID: Text reading, “Beauty is, in some way, boring. Even if its concept changes through the ages… a beautiful object must always follow certain rules. A beautiful nose shouldn’t be longer than that or shorter than that, on the contrary, an ugly nose can be as long as the one of Pinocchio, or as big as the trunk of an elephant, or like the beak of an eagle, and so ugliness is unpredictable, and offers an infinite range of possibility. Beauty is finite, ugliness is infinite like God.”

The phrases, “a beautiful object must always follow certain rules.” and “Beauty is finite, ugliness is infinite like God.” are underlined in red

/end ID]

[Plain text: In a world where beauty and attractiveness have become so commonplace and mundane the exceptional ugliness has become divine.

I saw an advertisement for a car that looks like every other car and they compared it to a unusual ugly little vehicle and its strangeness was far more captivating than the sleek boring car the ad was actually for].

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